HEAD OF BUCHANAN'S

Job Description.
Diageo is the world’s leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness.
With over 200 brands in 180 countries and a global network of entrepreneurial individuals, our teams blend a diverse range of experience, knowledge and skills.
We connect customers and consumers to our iconic products and create innovative experiences that bring people together to celebrate life.
Position.
Head of Buchannan´s Context/Scope.
This role will be in charge to strengthen Diageo’s relevance in Scotch via Buchanan's, where the organization still has plenty of opportunity to cause breakthrough growth within the Scotch segment.
This leader needs to embrace the best of Marketing Flair to gather very busy consumers’ attention while wearing at the same time the hat of a General Manager building the right Price, Costs, Innovation and Formats Strategies to become the fastest recruiting yo valuable portfolio in the market.
The next step of our journey is even more exciting, and challenging.
We have set ourselves the ambition to exponentially grow the Scotch business beyond Diageo MX rate, causing a breakthrough in our current margin to become a valuable recruitment machine for the organization.
Top 3-5 Accountabilities.
Deliver Efficient and Breakthrough Marketing Plans for Buchanan's Trademark (including innovation portfolio) in order to recruit a valuable recruiting machine for the organization Beat the competition (in terms of Value Share and Brand Strength equity) for projects he manages Kay Partners Influence to keep its portfolio in the map into a growing organization.
From Local Exec to Global Teams...
from Agencies to multifunctional team management (Supply, Finance, Innovation, Sales).
Qualifications and Experience Required.
Top University degree level qualifications on any major subject (marketing, business, engineering, etc.), Graduate with at least 6yrs Marketing or Sales experience, with consistent record on building valuable insights that unlock growth on unstable market contexts Required experience on P&L management Confirmed resilience and ability to build strong relationships quickly across functions.
Strong sense of Ownership and a Self-starter.
Doesn’t require formal authority or hierarchy to lead the conversations that the business requires.
Able to navigate a clear path forward even at times of ambiguity.
Flexibility This is key to success in our business and many of our staff work flexibly in many different ways.
Please talk to us about what flexibility means to you and don’t let anything stop you from applying.
Diversity statement Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”.
This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base.
We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.
Worker Type.
egular Primary Location.
exico City Additional Locations.
Job Posting Start Date.
Como líder global en bebidas alcohólicas, nuestras más de 200 marcas forman parte de las celebraciones diarias en más de 180 países.
Cuál es nuestra ambición? Queremos ser una de las empresas de productos de consumo con mejores resultados y más fiables y respectadas del mundo.
Desde que Arthur Guinness alquiló una fábrica de cervezas de Dublín durante años, hace unos 250 años, nos convertimos en una empresa definida por el carácter de las personas que trabajan aquí.
Alexander Walker necesitó una gran fortaleza de carácter para convencer a los capitanes de todos los barcos en el puerto de Glasgow para transportar barriles de Johnnie Walker hasta los cuatro confines del mundo.
Nada ha cambiado.
Estamos orgullosos de ser un equipo de más de personas talentosas.
Ellos hacen que nuestras marcas emblemáticas sean cada día más fuertes en todo el mundo y nosotros les ayudamos a llegar más lejos de lo que nunca imaginaron.
De hecho, les ayudamos a orientar el desarrollo de su carrera profesional ampliando sus funciones y ofreciéndoles fantásticas oportunidades de desarrollo Diageo es un lugar donde encontrarás una gran variedad de personalidades, experiencias y perspectivas, en cualquiera de nuestras sedes mundiales.
Esto genera un entorno de trabajo estimulante y gratificante, donde todas las personas pueden florecer.