WEB/APP INSIGHTS SPECIALIST (MEXICO OR BRASIL)

Payclip is changing the way payments work in Mexico! We are empowering people to exchange value directly from a mobile device.
Clip enables anyone to accept card payments, at any time, and anywhere by turning your smartphone or tablet into a card terminal.
We're a well-funded quickly growing FinTech startup.
We are the leaders in our market and are accelerating to extend our lead and move into new markets.
The Role We are looking for a Marketing Data Specialist to be part of this amazing fast-growing Fintech.
At Clip this person will be able  to transform large amounts of raw data into valuable insights and ensure the correct tagging of our digital web environment.
This role is essential in supporting our business team in making strategic decisions, directly contributing to the company's growth and success.
What will I be doing? Design and Implement Data Layer Architecture.
Develop robust Data Layer solutions to ensure accurate and scalable data collection.
Manage Analytics Tools.
Configure and manage Google Tag Manager and Google Analytics 4 (Medio/Advanced) y Appsflyer (Basic) to track critical events and conversion metrics.
Data Analysis.
Use Google Analytics 4 and BigQuery to analyze data, identify insights, and guide strategic marketing and product development decisions.
Develop Dashboards and Reports.
Create custom dashboards and reports for various stakeholders, including marketing, product, and data engineering teams.
User Journey Mapping.
Analyze user journeys in digital products, identifying friction points and optimization opportunities to improve user experience and increase conversions.
Ideal Candidate  Bachelor's degree in Marketing, Business, Statistics, Computer Science, or related field.
At least three years of experience as a Analytics Specialist or relevant experience monitoring and analyzing business KPIs Proficiency in Analytics Tools, such as Google Analytics, to monitor site performance, analyze traffic, and set up goals and conversion funnels.
Ability to implement and manage tracking tags using tag management systems to monitor specific events and activities on the site.
Experience with data visualization tools such as Google Looker Studio, Tableau, or Power BI to create interactive dashboards and analysis reports.
Ability to perform quantitative data analysis, including basic statistics and mathematical modeling to extract meaningful insights.
Familiarity with A/B testing tools to conduct experiments and site optimization tests.
Previous experience in a digital business environment and/or e-commerce.
Ability to work in a team and collaborate with different areas of the company.
Excellent communication and presentation skills.
Proficiency in English and Spanish is mandatory   In Clip, we are committed to a diverse and inclusive workplace.
Clip does not discriminate under any basis of origin, gender, gender identity, sexual orientation, race, disability, age or other legal status.
Clip is an equal opportunity employer.
If you are unstoppable, creative and have the skills we need, we want to hear from you!