KEY ACCOUNT SENIOR MANAGER CONVENIENCE STORE
Descripción de la oferta de empleo
Key Objective.
to accelerate Coca Cola brands basket incidence in customer markets and accelerate sustainable topline sales- and Margin growth based on the strategic initiatives and plans, as well as the Customer’s planning process, to ensure growing Coca Cola business faster than the customer, category, and competition, thus gaining share of value in each market.
Key Deliverables.
Implementation of Customer-relevant occasion and portfolio development plans, defining shopper relevant category bundles and mechanics, an impactful calendar of activities tied with customer activation cycles, aligning execution requirements with Win at POS lead, country operations and bottler(s).
This is inclusive of Revenue pools/ Targeting of occasions, shopper types, bold portfolio approaches to drive the right assortment, SKU optimization, innovation, value to market playbooks, price terms and conditions and promo mechanics/investments in each market.
Track and discuss our performance with customer, adjusting plans and renegotiating activities to achieve business goals, interacting with other areas inside company to leverage our activities, campaigns and properties through customer.
Manage budget, analyzing, processing and approving contractual payments, always optimizing marketing funds and other investments, and also tracking and solving payment problems.
Function Related Activities/Key Responsibilities.
Work Focus.
The role requires deep understanding of Convenience/ Retail (Oxxo, 7 Eleven, WM, National Accounts) business as well strong leadership and accountability to influence our cross-functional System teams towards consumer- AND customer-relevant plans that drive revenue and profit growth with a sustainable long-term competitive advantage.
Ensure Bottler alignment to be “a single voice for the customer” in countries where multiple bottlers operate as well as manage the relationship with System’s Corporate offices.
Portfolio execution for customer in all formats/banners and drives disciplined implementation of the customer/format, purchase mode playbooks for each market.
Deploy NARTD category vision and ensure consistency of value propositions for customer formats in markets (e.
.
recruitment, trial, frequency) in collaboration with the bottlers and the customer.
Co-develop customer business plan with bottlers, including brand and package portfolio priorities and activation plans.
Responsible for grounding development plans in markets by format/banner.
Provide insight in category growth opportunities to category leads and to country operations.
Related Work Experience.
3+ years of leadership experience in customer management, commercial and operational marketing.
Strategic customer management across territories and bottlers with an execution perspective.
Strong planning, communication, and collaboration skills.
Ability to think from planning to execution and System’s customer, commercial and brand management.
Desirable to have candidates with Bottler experience.
Functional Skills.
Key Knowledge Required, Mastery Of.
System Planning (JBP process).
Channel / Shopper Marketing.
Customer Management.
Turning Insights (Consumer, Shopper, Customer) Into Strategy.
Nice to have.
Category Management.
Value to Market.
Communication Focus.
Internal communication includes providing direction to marketing for communications needs for path to purchase activation with customer.
External communication includes customer engagement across all markets and across Latin America to share best practices.
Influencing and negotiation skills are essential for this customer role as it will influence acting on mutual strategies as well as securing investment for implementation.
Detalles de la oferta
- Sin especificar
- 27/09/2024
- 25/12/2024
Estrategias de continuidad operativa... 3 años como gerente de atención al cliente, gerente de cuentas claves o gerente de servicio u operaciones presentación ejecutiva inglés conversacional... manejo de conceptos de rentabilidad competencias: proactiva apego a normas tolerancia a la frustración liderazgo......
Confidencial cuenta con una posición como account manager soluciones de it para prospectar clientes nuevos y vender más soluciones de it a los clientes existentes para llegar a la cuota de ventas... funciones: contacto de leads para la venta de soluciones de ciber seguridad prospectar clientes nuevos......
We collaborate, solve challenges, and build lasting relationships... proven experience in a leadership role in software development, with a track record of successful project delivery and driving business growth... we go above & beyond: - we genuinely care for our team, our clients, and their families......
Join us, and let’s generate remarkable results together!oliver, senior google ads team leader at nobull marketing llc... additional tools: familiarity with wordpress divi builder, analytics, google tag manager and mouseflow is advantageous but not mandatory... your day to day:daily collaboration: engage......
Experiencia como community manager y estrategia de contenido buena voz para narrar... creadora de contenido / community manager buscamos creadora de contenido para manejar los canales de canal de youtube y de tiktok... su rol aparte de crear contenido va a ser el manejo de 2 canales de redes sociales......
¿te gustaría ser parte del equipo?¿te gustaría ser parte del equipo? nuestro community manager trainee da apoyo al equipo, llevando cuentas pequeñas mientras desarrolla su experiencia, generando mayor participación a través de las redes sociales... en comunicación social, marketing o afín - 6 meses de......
¿te gustaría ser parte del equipo? nuestro/a social media manager bilingüe es la persona encargada de liderar y coordinar el equipo de community managers... en comunicación, mercadotecnia, publicidad, diseño o afín- 3 años de experiencia como social media manager (indispensable)- experiencia de 2 años......
Funciones: - creación de contenido para publicación en redes sociales y apoyo al community manager - generación de parrillas según los temas de tendencia - monitoreo de redes sociales requisitos del puestorequisitos: - lic... ¿te gustaría ser parte del equipo?¿te gustaría ser parte del equipo? nuestro......
Nuestro bilingual community manager establece estrategias para construir y crecer las comunidades digitales de sus cuentas a cargo, ofreciendo un excelente servicio y atención al cliente... en comunicación, mercadotecnia, publicidad, diseño o afín - experiencia de 1 año como community manager (deseable......
Nuestro community manager trainee da apoyo al equipo, llevando cuentas pequeñas mientras desarrolla su experiencia, generando mayor participación a través de las redes sociales... en comunicación social, marketing o afín - 6 meses de experiencia en el manejo de redes sociales y generación de reportes......